ModuleFourAssignmentGuidelinesandRubric-BUS-225-R3804CritBusSkillsforSuccess23EW3.pdf

Module Four Assignment Guidelines and Rubric

BUS‐225‐R3804 Crit Bus Skills for Success 23EW3 MA

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Overview

To make sense of all the data available to them, business leaders work alongside data scien�sts who generate data visualiza�ons to understand business ques�ons via analy�cs. This process gives companies insight on

what is working and what is not: for example, whether the products or services offered are mee�ng expecta�ons, or if a shi� in strategy is necessary.

Prompt

For this assignment, you will take on the role of a business leader who wishes to analyze if a new product their company has introduced is mee�ng the expecta�ons. Imagine that you would like to create a post in the

company intranet that summarizes your findings in an easy‐to‐read format for your team. Pay special a�en�on to crea�ng meaningful data visualiza�ons. You should use techniques that make content easy to follow but

that also display charts accurately without distor�ng or skewing data. Your company’s profit goal is 25% of the cost of goods sold (COGS). Remember, COGS is the cost of manufacturing the product, including labor,

materials, and overhead. You will need to build trust and an open channel of communica�on with other leaders on your team. Pay close a�en�on to the story that data visualiza�ons tell you and others reviewing your

post.

The purpose of this analysis is to be�er understand the cost, revenue, and profit associated with the new product launch. Review the Cost, Revenue, and Profit Spreadsheet retrieved from the company’s data center and

consider the following while developing your ideas in this assignment.

• What is the importance of data analysis?

• What are the results of your analysis?

• Think about your analysis and its findings, including visuals. Use visuals and text to re‐state the purpose of your analysis and summarize your most important findings.

◦ What are you trying to represent with this data?

◦ What kind of graphic have you selected and why?

• How did adding visual representa�ons of the data change your analysis?

◦ Does the target audience influence the way you display informa�on?

Guidelines for Submission

Complete the Making Data Driven Decisions worksheet in your Soomo webtext, download your completed work, and submit it in Brightspace for instructor feedback. You should write using a professional voice, and any

sources should be cited according to APA style. Your assignment must be between 400 and 800 words in length.

Module Four Assignment Rubric

Criteria Exemplary (100%) Proficient (85%) Needs Improvement (55%) Not Evident (0%) Value

Analysis Exceeds proficiency in an

excep�onally clear, insigh�ul,

sophis�cated, or crea�ve manner

Determines importance of data

analysis

Shows progress toward

proficiency, but with errors or

omissions; areas for

improvement may include

statement on the importance of

data analysis

Does not a�empt criterion 25

Findings Exceeds proficiency in an

excep�onally clear, insigh�ul,

sophis�cated, or crea�ve manner

Describes results of the analysis Shows progress toward

proficiency, but with errors or

omissions; areas for

improvement may include

incomplete or inaccurate

descrip�on of the results of the

analysis

Does not a�empt criterion 25

Summary Exceeds proficiency in an

excep�onally clear, insigh�ul,

sophis�cated, or crea�ve manner

Describes analysis and its

findings using text and visual

representa�ons

Shows progress toward

proficiency, but with errors or

omissions; areas for

improvement may include

incomplete or inaccurate

descrip�on of the analysis and its

findings

Does not a�empt criterion 30



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Ar�cula�on of Response Exceeds proficiency in an

excep�onally clear, insigh�ul,

sophis�cated, or crea�ve manner

Clearly conveys meaning with

correct grammar, sentence

structure, and spelling,

demonstra�ng an understanding

of audience and purpose

Shows progress toward

proficiency, but with errors in

grammar, sentence structure,

and spelling, nega�vely

impac�ng readability

Submission has cri�cal errors in

grammar, sentence structure,

and spelling, preven�ng

understanding of ideas

10

Cita�ons and A�ribu�ons Uses cita�ons for ideas requiring

a�ribu�on, with few or no minor

errors

Uses cita�ons for ideas requiring

a�ribu�on, with consistent

minor errors

Uses cita�ons for ideas requiring

a�ribu�on, with major errors

Does not use cita�ons for ideas

requiring a�ribu�on

10

Total: 100%

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