we selected SmartSweets is a Vancouver, British Columbia, selling in austailia
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so need to write about the marketing,
Logistics/Distribution
Each group will identify a country which would be a good export market for a Canadian firm. (i.e. Make in Canada and sell to customers in a foreign country.) The analysis must identify why firms in Canada would find the foreign country to be an attractive market and identify the specific market sectors that would be a good fit with both the Canadian exporting firm’s strengths and capabilities, the needs of foreign customers (B2B and/or B2C), and the potential market opportunities in the foreign market.
Please note, China, India, Mexico, and the USA are NOT really good choices as they are already significant customers for Canadian firms, all of the trade infrastructure is already in place, and/or you won’t have the opportunity to learn as much.
The business plan should incorporate, among other things, the trade and marketing elements necessary for a business organization preparing to go international.
Structure
Executive Summary
Business/Economic Background
Political/Economic
Policy/Regulations
Culture
Marketing
Logistics/Distribution
Conclusion and Recommendations